ARROW PHARMACEUTICALS // Waikiki, Hawaii Conference

We were so thrilled to be able to take the 50+ sales force for Arrow Pharmaceuticals to Waikiki Beach, Hawaii this year for their annual conference.

Staying at the Moana Surfrider Resort, the highlights of five day program include a team competition “So You Think You Can Hula.” Teams dressed in traditional lei’s and grass skirts learnt the Hula with one team member learning the Ukulele. Traditional dancers and musicians explained the cultural significance and took them through the specific movements. Ukulele players had a crash course in playing. All teams then performed that evening post dinner in the beautiful Beach House Restaurant overlooking Waikiki Beach. True to form each team got creative and exceeded all expectations, performances that set the tone for the week!

The final group challenge also immersed the team into tradiotnal Hawaiian culture through an outrigger canoe challenge. The outrigger canoes were traditionally used for royalty who did not have the fitness or skill to surf but wanted to get amongst the action. The teams, in groups of five, had a relay race amongst the relatively calm surf of Waikiki Beach. After a exerting themselves in some friendly competition they had the early part of the afternoon relaxing on catamarans and snorkelling with the local sea turtles.

Toward the end of the week we hosted a Gala Award dinner, held at the Modern Honolulu, celebrating the achievements of the “New Arrow”. Set on the large terrace of the Sunset Suite, guests were treated to a three course meal as the sunset over the marina. It sure was a week to remember.


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RUSH events is a Melbourne-based event management company, specializing in corporate events globally. We passionately approach the bigger picture for each of our events, we plan around our client’s overall objectives and implement down to the finest detail.

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